Tag Archives: Magento Web Development

Using PHP Frameworks For Speedy And Robust Web Development

PHP Frameworks web Development

PHP Frameworks web Development

Web development is a complex and time consuming process. However, using a PHP framework for web development makes things easy and fast. PHP framework has various inbuilt functions that can easily called to perform a specific task. Earlier, when core PHP was primarily used for website development, the time taken to build a website was much more. With the advent of several frameworks, the process of web development has become less complex and faster. However, it is important to learn the flow and structure of a PHP framework for using it. Development in PHP follows the MVC (Model view controller) structure where everything moves in a pre-defined flow. PHP frameworks may seem difficult to learn, but once mastered, can simplify the web development process. There are various PHP frameworks such as Zend, Cake, Laravel, CodeIgniter and Symphony, etc. As PHP is an open source platform, these frameworks are also open source and thus can be used without a license.

  • The website development using PHP frameworks are faster and also rich in functionalities.
  • Various complex processes can be made simpler using PHP framework.

Advantages of PHP framework

Over the years, PHP framework has created a lot of hype among the developers. They have been using it for better web development, thus creating better dynamic websites. Some of the advantages of PHP frameworks are discussed here:

  • Better code and file organisation: A PHP framework has a folder structure and the developer is supposed to follow the standards used in the Framework and keep them organised. It may be difficult to follow for developers who are used to coding through command line, but when used continuously, the IDE becomes a cake walk.
  • Libraries and Utilities support: Using core PHP for web development can leave you looking for 3rd party libraries and codes for various purposes. PHP frameworks provide various such utilities, libraries and helper codes. These tools can help the developers for performing operations like form validation, I/O filtering, abstraction of database, handling of cookie and sessions and various other.
  • MVC pattern: All the framework follows the MVC pattern which helps in proper maintenance of code. The code is separated into a model-representing data structure, views- containing templates and page output and controllers- handles page requests and binds all the components together. Following the pattern result in clean and easy to maintain code.
  • Security: Security is another important dimension that PHP framework adds to the web development. There are various functions for input and output filtering that are capable of protecting the website from attacks. It can be used manually too in core PHP, but can be tiresome. Using a framework, it gets done automatically. For instance, when a value is passed to a database, the objects are filtered to protect from attacks using SQL injection.

Code less and build faster: Once the learning curve of PHP frameworks get straight, the developer begins to code faster and fewer lines of code generate the desired output. The developers can experience rapid web development


Encase Magento Platform for Developing e-Commerce Web Apps

eCommerce developmentMagento platform has made the present-day ecommerce a lot easier for the developer in terms of several online stores and several other exciting functionalities. This is a well-known and an exciting platform for ecommerce and comes with various opportunities and offers complete convenience to the sellers as well as buyers who promote and sell their stuff online.

Magento is also a great platform to create web stores that are search engine optimization friendly. It is one of the most popular shopping cart solutions that has meta tags for individual products and also supports meta tagging based on different categories. There are different reasons why Magento platform has been such an enormous success for ecommerce development.

First and foremost, its pricing rules can be completely customized. These pricing rules are effortless for configuring so as to develop promotions, deals, discounts and other kinds of promotional campaigns to boost conversions. The Flexible Coupons deals for a specific amount or on basis of percentage can be easily applied to and limited to a certain group of buyers, shops, time periods, singular products, categories and these results in effective promotions like Free Buying X or Free Shipping X and you get free Y. This exciting functionality also enables filtering and visualization based on products viewed recently or newly introduced promotions. In addition to this, polls on certain products and even promotions can be easily created as well as a Sitemap with the Google Site Map tool.

Another exciting benefit offered by the Magento platform is the reporting function. This functionality comes integrated completely with Google Analytics and enables an improved understanding of the online store’s performance so as to introduce required alterations or changes for enhance the weak areas. Through the Admin Dashboard, several reports can be easily views on taxes, sales, products, RSS Feeds, tags as well as search terms used. The admin user also has complete access to view the abandoned purchase cart report, best purchased, best viewed, use of coupons and the best buyer and this enables the admin user to understand how effectively the campaigns are functioning and which have been the top selling products in a particular time period.

Yet another benefit offered by Magento platform is its search-engine friendly SEO tools and URLs that offer the store an enhanced positioning on various browsers and thus, helps in attracting a large number of clients. Additionally, the ecommerce platform also features a distinctive Rewrite tool which enables the admin user to have better control of all the URLs developed, by mentioning the URL structure for individual product page and also the meta information.

Magento ecommerce platform’s inventory management offers the admin user complete control on the catalog administration and comes with features like configurable RSS feeds for better managed alerts, easy to manage tax rates as per products, customers location and grouping and attributes to create products quick according to types. It also has several features for excellently managing product reviews and product tags and also special prices and product pricing guidelines.